Job Description

Love to innovate while helping customers meet their online business goals? The Principal Analytics/CJA Principal Business Consultant is a customer-facing team member requiring extensive digital marketing and analytical skills. Business Consultant works to gather and understand their customers' business goals. In addition, consultants help their customers realize product value by performing analyses, highlighting key insights and opportunities, providing specific direction to improve online metrics. They also help develop customer analysis and optimization teams, provide ad hoc enablement, build analytic reporting and dashboards as needed, and help Adobe customers develop their analytics strategy, governance, and operations.

• Develop relationships at all levels within client digital marketing teams and maintain regular and appropriate communication with them.
• Gain an in-depth knowledge of a client's online business model and online marketing strategy and drive digital marketing success rooted in customer's business drivers.
• Lead customer discovery sessions and help guide client's use cases, business requirements and key performance indicators, and assist as part of a team to deliver against those objectives.
• Work collaboratively with a team of technical and business focused consultants to configure and deliver an analytics solution customized to the client's needs.
• Provide measurable insights and recommendations to improve online business and marketing strategies. Help customers further understand and fully utilize product capabilities and the transformative power of digital marketing.
• Analyze marketing campaign attribution and provide recommendation for optimizing marketing spend
• Lead multiple client engagements at a time and establish expectations appropriately to keep projects on schedule and within scope.
• Engage directly with customers via phone, email, and/or in-person through the project lifecycle. Including interaction with marketers, analysts, web developers, IT, partners and executives.
• Become an authority in the use of Adobe products and the methods by which they can be used to efficiently optimize online businesses.
• Explain complex topics to varying audiences with the ability to adjust level of detail based on audience
• Create thought leadership, write blogs, build training videos to enable Adobe and customers.
• Elevate and encourage fellow team members through caring, effective leadership, regular shared feedback, and mutual mentoring; drive continuous improvements in our ways of working.
• Keep accurate daily and weekly records of client billable time.

• 10+ years' experience in digital analytics or a related field
• Intermediate to advanced experience using Adobe Analytics, specifically Analysis Workspace
• Experience working with multi-channel customer-level data analysis
• Debugging skills to research and explain variances observed in multi-channel analysis or natural variances between data in different systems
• Crisp communication in guiding customers in making a transition from applications like Adobe Analytics, Google Analytics, Adobe Data Workbench, SAS to Customer Journey Analytics
• Understanding of hierarchical data structures such as those used by Adobe Data Workbench and Adobe Experience Platform
• Comfortable interpreting a data schema, querying data using SQL, and performing data validation
• Familiar with writing and executing API's
• Proven experience leading unscripted live working sessions and demos
• Self-motivated, responsive, professional and dedicated to customer success.
• Exceptional interpersonal, presentation, and soft skills both verbal and written
• Ability to learn quickly, be an excellent teammate, and handle change efficiently
• Bachelor's degree or equivalent work experience
• Up to 50% travel required

• Experience and expertise with Adobe Experience Cloud solutions
• Web and mobile app optimization consulting experience
• Deep vertical industry experience
• Master's-level studies in e-business, digital marketing, statistics and relevant analytics fields, or digital transformation.

ATD Technology, LLC is a certified minority woman owned business that creates opportunities to match qualified individuals with client programs while meeting all parties' financial and technical goals. ATD is a full service provider with offerings in Contract, Permanent and Temp-to-Perm staffing solutions. We serve Fortune 1000, mid cap and small cap companies in the Commercial, Public and Government sectors.

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